Obey - Andre The Giant Has A Posse!

Obey is a clothing brand that has become synonymous with street art and contemporary streetwear. The brand was founded in 2001 by prolific street artist and longtime skateboarder Shepard Fairey (who famously created the Barack Obama "Hope" poster during the 2008 presidential campaign).

Obey's origins are firmly rooted in street art culture. Fairey began creating his "Andre the Giant Has a Posse" stickers in 1989, which later evolved into the iconic "Obey Giant" image that has become the brand's logo. Fairey's street art gained attention and popularity throughout the 1990s, and his work has been featured in galleries and museums around the world.

In the early 2000s, Fairey began producing clothing and other merchandise featuring his artwork and the Obey Giant image. The brand quickly gained a following among fans of street art and skate culture, with its bold graphics and distinctive style. Today, Obey has expanded its offerings to include a wide range of clothing and accessories, including sweats, t-shirts and caps.

Despite its move into the world of contemporary streetwear, Obey has never lost sight of its roots in street art. The brand continues to collaborate with artists and designers from around the world, and its clothing often features bold graphics and provocative imagery.

In conclusion, Obey is a clothing brand with a rich history in street art and a distinctive style that has made it a favourite among fans of contemporary streetwear. Whether you're a fan of Fairey's artwork or simply appreciate the brand's unique aesthetic, Obey is a name that is sure to continue making waves in the world of fashion for years to come.