May 23, 2017 1 min read

Brixton, born out of Southern California, not South London. 

Brixton was originally created back in 2004, in Southern California, as a collaborative project between three friends, David Stoddard, Jason Young and Mike Shapin, who wanted to convey their lifestyle through unique products. Since their birth, Brixton has stayed true to themselves as a diverse brand that doesn’t shoot towards hopping on trends to stay afloat. They originally had set their sights on making headwear their niche, which is exemplified in their summer collection, as they couldn’t find what they were looking for in the market at that time. Shortly after that they began producing limited runs of t-shirts, vests and trunks, all of which are favorites amongst their skate/surf audience - the brands growth has snowballed ever since then. 

If you look beyond their clothing, you'll see a brand who is very appreciative of the culture they represent, they've collaborated with the likes of Krooked Skateboards in the past. Their ‘union’, which stretches into areas like skateboarding and surfing, features the likes of Jason Jessee, Kenny Anderson and Lee Wilson. 

At Pretend Supply Co, we’ve just received their summer ’17 drop. It’s a really eclectic mix of button-down shirts with loud prints, graphic t-shirts and a selection of headwear, from fedoras to flat caps. Also, if you’re in the market for a bag to keep your beers cool this time of year, we highly recommend their Girdwood Cooler Bag